Cool Colors
Infrared Reflective Pigments | Energy Efficient Coatings for Facades
Infrared-reflective pigments designed to cut heat absorption, boosting energy efficiency and durability — ideal for bulk, wholesale orders for sale in coatings and construction markets.
This product is offered by Chromaflo Technologies , United States 
Infrared reflective (IRR) pigments and dispersions, or “Cool Colors”, can be used to significantly reduce the amount of heat absorbed by structures in comparison with other pigments in the same color space, lessening the reliance on air conditioning (AC)
POA* Cool Colors
*POA: Price On Application
Please contact us for consultation, details, prices and much more
COOL COLORS TECHNOLOGY FOR ENERGY-EFFICIENT COATINGS
We supply a line of infrared reflective pigments and dispersions known as Cool Colors that enable surfaces to stay cooler under sunlight.
These pigments reduce heat buildup by reflecting near-infrared radiation while retaining the visible hues designers desire.
Cool Colors help lower the thermal load on building exteriors, reducing air conditioning demand and energy consumption.
They offer improved durability under thermal stress, helping coatings resist cracking, fading, and deterioration over time.
APPLICATION VERSATILITY
The Cool Colors portfolio works in exterior paints, roof coatings, façade systems, asphalt surfaces, cementitious products, plastics, and architectural substrates.
We support custom formulations to match required color and reflectance targets without compromising performance.
Even darker shades can maintain lower temperature by optimizing near-infrared reflectance.
Our color science and formulation teams assist buyers in achieving balance between aesthetics, thermal performance, and longevity.
PERFORMANCE & SAVINGS
In testing, structures coated with Cool Colors achieved up to 20 percent reduction in air conditioning energy usage compared to conventional pigments.
In one field trial two identical garden house structures were painted the same visible color, but the one using Cool Colors showed lowered AC consumption.
Heat build-up (HBU) tests demonstrate that surfaces treated with these pigments run several degrees cooler than unmodified equivalents.
Total Solar Reflectance (TSR) metrics guide pigment selection so that buyers can target desired reflectivity levels.
DESIGN & SUSTAINABILITY BENEFITS
Cool Colors allow architects and specifiers to maintain design freedom while integrating energy-saving properties.
The technology counters urban heat island effect by reducing the thermal footprint of built surfaces.
It supports sustainable construction objectives, helping structures qualify under green building and energy efficiency programs.
By extending the life of exterior finishes, it reduces maintenance cycles and lifecycle costs.
SUPPLY & WHOLESALE OFFERING
We offer these advanced pigments in bulk and wholesale quantities suited for coatings manufacturers, architects, and large-scale construction projects for sale globally.
We provide technical support, formulation guidance, and performance modeling to ensure you get maximum value in each bulk purchase.
We partner with regulatory and testing bodies to deliver credible simulation and assurance of energy savings.
COLLABORATION & EXPERTISE
Our team comprises color scientists and materials engineers focused on custom solutions and scale chemistry.
We engage clients in value-chain collaboration, offering modeling tools to forecast savings based on climate, geography, building type, and coating thickness.
We have a track record in specialty materials and color technology markets, combining pigment innovation, process knowledge, and application support.
We are confident that Cool Colors can give your products a competitive edge in energy performance, durability, and sustainability.
We supply a line of infrared reflective pigments and dispersions known as Cool Colors that enable surfaces to stay cooler under sunlight.
These pigments reduce heat buildup by reflecting near-infrared radiation while retaining the visible hues designers desire.
Cool Colors help lower the thermal load on building exteriors, reducing air conditioning demand and energy consumption.
They offer improved durability under thermal stress, helping coatings resist cracking, fading, and deterioration over time.
APPLICATION VERSATILITY
The Cool Colors portfolio works in exterior paints, roof coatings, façade systems, asphalt surfaces, cementitious products, plastics, and architectural substrates.
We support custom formulations to match required color and reflectance targets without compromising performance.
Even darker shades can maintain lower temperature by optimizing near-infrared reflectance.
Our color science and formulation teams assist buyers in achieving balance between aesthetics, thermal performance, and longevity.
PERFORMANCE & SAVINGS
In testing, structures coated with Cool Colors achieved up to 20 percent reduction in air conditioning energy usage compared to conventional pigments.
In one field trial two identical garden house structures were painted the same visible color, but the one using Cool Colors showed lowered AC consumption.
Heat build-up (HBU) tests demonstrate that surfaces treated with these pigments run several degrees cooler than unmodified equivalents.
Total Solar Reflectance (TSR) metrics guide pigment selection so that buyers can target desired reflectivity levels.
DESIGN & SUSTAINABILITY BENEFITS
Cool Colors allow architects and specifiers to maintain design freedom while integrating energy-saving properties.
The technology counters urban heat island effect by reducing the thermal footprint of built surfaces.
It supports sustainable construction objectives, helping structures qualify under green building and energy efficiency programs.
By extending the life of exterior finishes, it reduces maintenance cycles and lifecycle costs.
SUPPLY & WHOLESALE OFFERING
We offer these advanced pigments in bulk and wholesale quantities suited for coatings manufacturers, architects, and large-scale construction projects for sale globally.
We provide technical support, formulation guidance, and performance modeling to ensure you get maximum value in each bulk purchase.
We partner with regulatory and testing bodies to deliver credible simulation and assurance of energy savings.
COLLABORATION & EXPERTISE
Our team comprises color scientists and materials engineers focused on custom solutions and scale chemistry.
We engage clients in value-chain collaboration, offering modeling tools to forecast savings based on climate, geography, building type, and coating thickness.
We have a track record in specialty materials and color technology markets, combining pigment innovation, process knowledge, and application support.
We are confident that Cool Colors can give your products a competitive edge in energy performance, durability, and sustainability.